WordPress Tips

Choosing the right web developer for your business website, either to build from scratch or redesign an existing site, can be a challenging task. Most business owners have some elementary knowledge of how websites work. Interviewing and asking specific questions can give you the insight you need to make an informed decision. Here are 15 […]

It’s June 2021, which means the year is almost half over. It’s hard to believe. But, it also means that there are more website design trends to take a look at. One surprising trend for 2021 is imagery without people. It may be that photographers found it harder to include people in their photos during […]

Internet advertising knows you better than anyone else – better than family, friends, or even your partner. Do a Google search for cinnamon bun recipes, and you will begin receiving promotions for muffin tins. Download a map of all the hiking trails in your area, and you will see ads for hiking shoes and walking […]

An effective web developer knows that psychology principles play a role in superior design. This may seem counterintuitive. Still, a website is a marketing tool, and marketing principles rely heavily on psychology principles. Your client may want to focus only on aesthetics, and aesthetics are important. But, the website needs to convert visitors into customers. […]

Your landing page is a key feature to a successful marketing campaign. It enables you to target specific customers with specific solutions to specific problems. Just what is a landing page? Users land on a variety of pages, so it’s not always the home page. In marketing parlance, a landing page is one that is […]

That’s true. WordPress now powers over 40% of the websites on the internet. And, that percentage continues to grow. It is the preferred platform for enterprise websites, complex portals, simple blogs, websites for SMEs, and much more. Website developers even use WordPress to create applications. Those facts alone should speak for themselves. It is why […]

Web design means much more than aesthetic considerations. When planning your website’s design with your WordPress website developer, you need to take several factors into consideration, including navigation, branding, and ease of use. If you focus on each element, you will have a website that’s a pleasure to look at and a pleasure to use. […]

You have many options to choose from for WordPress analytics. The data analytic tools you and your WordPress web developer decide to install will make a significant difference. The data you need and how you view it are different from every other business. Analytic companies and plugins have distinct differences. Each one addresses a niche […]

Building a website today can be pretty straightforward with custom themes, drag-and-drop features, and plug-and-play options. If you are simply building a site to share photos and stories with friends and family, that’s great. But if you are a business owner, your objective is to have a website that attracts customers and converts visitors to […]

If you are looking for ways to improve your existing eCommerce website or build one from scratch, you will need to know which features you want your web developer to include. It may be fun to add every bell and whistle, but you may not need them all. Your website developer should partner with you […]